How are the tickets sold and distributed to the Super Bowl teams? (2024)

Super Bowl LVIII is fast approaching and NFL fans across the country will be making preparations for the big day. For supporters of the Kansas City Chiefs and the San Francisco 49ers getting a good view of the game is essential, a chance to watch a piece of history unfold before their eyes.

This year’s Super Bowl will be hosted at the 65,000-seater Allegiant Stadium, the fourth-smallest venue in NFL. This means that tickets are at a real premium this year, even more than usual.

The distribution process for the all-important tickets is split into three distinct avenues: Super Bowl teams; other NFL franchises; and a prize draw.

Super Bowl teams given ticketing priority

As you would expect, the lion’s share of the ticketing allocation is awarded to the two teams who are battling it out for Super Bowl glory. This year the Kansas City Chiefs and the San Francisco 49ers will each receive around 17% of tickets, which they can then distribute to supporters.

Typically this process involves a lottery of team supporters with priority given to season ticket holders. The tickets that the teams distribute among supporters must be sold at face value which is, while still expensive, less astronomical than the prices charges on resale websites.

Ahead of Super Bowl LVIII NFL spokesman Brian McCarthy said face-value tickets would start at $950, with options at $1,950, $2,600, $3,250. Suite tickets begin at around $8,000.

Other ways to get Super Bowl tickets

NFL fans not associated with either the Chiefs or the 49ers will have a much harder time getting their hands on tickets, with the remainder of the Super Bowl allocation being spread across a must larger group.

Some tickets will be given to each of the remaining 32 NFL teams to be distributed. However, with comparatively few tickets for each team these are normally snapped up by front office staff and those associated with the team, meaning that they rarely go on general sale.

The third and final (non-resale) avenue for Super Bowl tickets is a prize draw, which the NFL holds every year to allow fans from other teams to attend.

Assuming that you are unable to beat the odds on a massive nation-wide lottery, the only option for most fans will be to scour the vastly-inflated resale market for tickets. For most Super Bowl fans a wide-screen in a packed room will be the best/only option for watching the Chiefs - 49ers rematch on Sunday, February 11.

How are the tickets sold and distributed to the Super Bowl teams? (2024)

FAQs

How are the tickets sold and distributed to the Super Bowl teams? ›

Each year, 35% of the tickets to the Super Bowl game are given to the teams playing in the championship game—17.5% to each team. These tickets are typically divided among the sponsors and players first, then a certain number will be offered to some of the season ticket holders via a lottery.

How do Super Bowl tickets get distributed? ›

With virtually all seats initially sold by ballot, Super Bowl LVIII tickets are distributed by the NFL through three avenues: to the teams competing in the game, to remaining NFL franchises, and through a prize draw held for a limited number of additional supporters.

How many Super Bowl tickets does each team get? ›

According to NJ.com and CBS Sports, the teams playing in the Super Bowl receive 17.5% of available tickets. Allegiant Stadium in Las Vegas, the site of Super Bowl LVIII, holds 65,000, which means the Chiefs and the San Francisco 49ers will each receive 11,375 tickets to distribute to the players and staff.

Who gets the Super Bowl ticket sales? ›

The NFL distributes 75% of tickets to the teams. The NFC champion San Francisco 49ers and the AFC champion Kansas City Chiefs each receive 16%, with the host Raiders getting 4%. The remainder is allocated equally to the league's other 29 teams. The 25% of tickets that remain stay with the NFL.

How are Super Bowl tickets sold to season ticket holders? ›

Typically this process involves a lottery of team supporters with priority given to season ticket holders. The tickets that the teams distribute among supporters must be sold at face value which is, while still expensive, less astronomical than the prices charges on resale websites.

What is the average income of a Super Bowl attendee? ›

The NFL-SMRI team reported that the average income of Super Bowl attendees is more than twice that of the average visitor to South Florida during the peak tourist months of January and February ($144,500 compared to $40,000-$80,000), and they spend up to four times as much as the average visitor to South Florida ($ ...

Does every player get Super Bowl tickets? ›

According to Article 51, Section 9 of the Collective Bargaining Agreement between the NFL and the NFL's Player Association, every team will allow players to purchase two Super Bowl tickets each year, with safeguards to prevent ticket scalping, the agreement states.

Do NFL families get free tickets? ›

“No,” Chanen said in the November 2023 video. “I feel like this is a common misconception because a lot of the times whenever you see families on TV it's because they're catching a glimpse of them in their suites or where they're sitting at with their families. But it's not free.

How much do the players get for winning or losing the Super Bowl? ›

The agreement stipulates players on the winning team earn an extra $164,000 for playing in the Super Bowl, while players on the losing team earn $89,000.

How much are the cheapest Super Bowl tickets in 2024? ›

The most affordable entry ticket for the upcoming Super Bowl at Allegiant Stadium is presently priced at $5,477, while the average cost of tickets already purchased for Super Bowl LVIII stands at approximately $9,300, CBS reported quoting StubHub.

Will Taylor Swift attend the Super Bowl 2024? ›

Taylor Swift Attends 2024 Super Bowl to Support Travis Kelce.

How much does a city make hosting the Super Bowl? ›

Committees and the NFL claim that the game can spur 300 to 500 million dollars of spending in a host city. For example, in 2018 Minnesota's host committee reported that Super Bowl 52 brought in $450 million to its half of the Twin Cities.

Did Taylor Swift buy a box at the Super Bowl? ›

Taylor Swift hosted a star-studded VIP box at Monday's Super Bowl flanked by her A-list inner circle. The US singer flew into Las Vegas from Tokyo, Japan just hours before her boyfriend Travis Kelce took to the field with the Kansas City Chiefs as they took on the San Francisco 49ers Sunday afternoon, local time.

How much is a nosebleed Super Bowl ticket? ›

By comparison, nearly 68,000 fans attended the 2023 game in Glendale, Arizona, and about 70,000 the year before, in Inglewood, California. Face-value tickets usually cost anywhere from $950 for a "nosebleed" seat to $9,500 to be just behind the teams, overlooking the 50-yard line.

How much is a beer at the Super Bowl? ›

The average cost for two beers was just under $18.

The average NFL stadium cost for two sodas was slightly over $14. Soda was not included in the final cost of Super Bowl numbers.

How much do the half-time performers get paid at the Super Bowl? ›

That's right, for free. That's because the Super Bowl performers don't really get paid by the NFL to perform. None of the performers slated to take part in the big game — Usher, Reba McEntire, Post Malone and Andra Day — will take home a salary for the day's work.

Do Super Bowl tickets get cheaper closer to the game? ›

Patience could save fans hundreds, if not thousands of dollars. Super Bowl ticket prices tend to drop as the game gets closer.

Can you give away Super Bowl tickets? ›

If you aren't an official sponsor of the NFL, don't be discouraged that you can't give away Super Bowl tickets. Instead, consider whether or not Super Bowl tickets will really attract fans to your brand or if they will only enter in order to win the tickets.

How much is the cheapest Super Bowl ticket in 2024? ›

How much were the most expensive Super Bowl tickets for 2024? Resellers were asking up to $45,000 for a ticket on TicketMaster as of late Wednesday afternoon. The service put the lowest-priced tickets at $8,333 on Sunday.

How do they determine visitor for Super Bowl? ›

Origins of Super Bowl Home/Away Process

In one game, the NFC becomes the home rep. The following year, the AFC team gets the home designation. And the process rotates each game. This has long been the format for the Super Bowl since the first-ever contest between the Green Bay Packers and Kansas City Chiefs.

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